Director of Product Marketing

New York or USA (Remote)
Product Marketing
Apply Now

Director of Product Marketing

New York or USA (Remote)
Product Marketing
Apply Now
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About Glia

Our award-winning technology powers conversations with customers for some of the world’s largest enterprises. We believe that combining the human touch with technology is the best way to create amazing customer experiences. When human abilities such as problem-solving, creative thinking and relationship building are enhanced with technology... magical moments happen.

The role:

As the Director of Product Marketing you will lead and build a team of Product Marketing professionals focused on driving the adoption and expansion of Glia’s Digital Customer Service technology.  Glia is a category-creating company, and our ground-breaking product is seeing rapid uptake in the market. The successful candidate’s team will be responsible for pricing, product launches, analyst relations, competitive assessments,  and opportunity assessments for Glia’s rapidly growing business. This high-visibility role will work closely with the Glia senior management team on strategic initiatives.

Operating a nexus within Glia, in this cross-organization role you will work closely with Product Management, Sales, Sales Engineering, Customer Success, and Marketing, as well as clients and partners, to gather needs, keep abreast of trends, and deliver outstanding strategies, content and programs to drive the business forward.  

What you'll do: 

  • Build our your  team and organize responsibilities among the team for personal ownership
  • Strong organizational skills and ability to work with all areas of the organization. Work with Glia leaders across product management, sales, customer success, and technical partnerships to identify key needs and gaps, define strategies, build a backlog of deliverables, prioritize, manage delivery, and contribute to ongoing company strategy

Areas of responsibility include:

  • Product & GTM Strategy: Develop strategies and promotional programs to accelerate the adoption of Glia technologies. Assess new product areas and market for expansion of Glia’s offerings, including market research, business plans, and go-to-market strategies. 
  • Product launches: Plan the introduction of new Glia product capabilities, develop content, training and manage the cross-functional implementation of the launch plan.
  • Market intelligence: Be an expert on developments in the market; be an expert on the competition.  Equip sales and partners with the tools they need to win, and use insights to help shape product strategy.
  • Product differentiators: Develop product positioning & messaging that differentiates our products. 
  • Analyst Relations: Work with AR team to develop strategies, messages and content that resonate with key industry analysts - influencing the influencers.
  • Pricing & Packaging: Own strategies for pricing new Glia product capabilities and adapting Glia’s pricing to changing marketing conditions. 
  • Content: Work closely with the Content Marketing team to build and curate tools and content to market, sell, and upsell Glia solutions.

Requirements: 

  • 10+ years of experience with B2B software
  • 5+ years of experience in Contact Center / Customer Service technology space
  • Experience managing a Product Marketing team. Additional experience in Product Management a plus.
  • Ability to conduct strategic engagements with executive-level staff.
  • Excellent written and verbal communication skills.
  • BA/BS or related work experience.


Benefits

  • Glia stock options and competitive salary
  • Diversity: 18 languages and 15 countries represented.
  • Professional development support  (trainings, courses, conferences, books, etc)
  • Transparent career development system
  • Different options for your working preferences (office, remote, flexible)
  • Access to all the latest tools and equipment you’ll need 
  • Sports compensation, reimbursement for therapy, counseling sessions
  • Team events: annual employee awards, internal hackathons, and a dozen cool events from cooking to the Glia olympic games :)
  • Generous referral bonuses 
  • Relocation & Visa support

*Glia is an equal opportunity employer. Glia does not discriminate against any employee or applicant because of race, creed, color, religion, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or related condition (including breastfeeding), or any other basis protected by law.

 

*Want to know more about working at Glia?  Check our Glia's Career FAQs

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Company Culture at Glia

The employee experience below at Glia, compared to a typical U.S. based company.
Great Place to Work
97% of employees at Glia say it is a great place to work compared to 59% of employees at a typical U.S.-based company.

98%

98%

98%

98%

97%

Glia-team-picture

What is Glia’s Mission?

To help businesses reinvent how they support customers in a digital world.

Customers should be able to engage with a brand from where they’re most comfortable and move seamlessly to other modes of communication as needed. Brands should be able to see the customer’s screen to instantly understand the customers’ point of view, and be their co-pilot to a satisfying experience.

Glia’s Digital Customer Service solution brings the in-person experience to all customer interactions - whether they start online or on the phone.

Learn All About Glia

Find out why we are one of the best places to work
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